The Information Age has changed things considerably, paving the way for many industries to keep up with Technology and opt for automation. Automation has replaced things being done manually; empowering users with the convenience of a simple click making jobs easier today. With the help of intelligent and sophisticated Technology, not only have we managed to streamline our business processes but also seamlessly collaborate and distribute information in real time with all business stakeholders.
The World Travel & Tourism Council’s (WTTC’s) annual economic
research found that 2016 was a successful year for the Travel & Tourism
sector off the back of an improving economy. In the year of significant
exchange rate changes, international tourism spending in 2016 was 14% higher
than the previous peak levels in real terms, while domestic spending was 6%
higher than its previous peak. The year 2017 is forecasted to be a more
promising year for the Travel & Tourism sector as the growth picks up
across the global economy, led by increase in employment and stronger consumer
spending. The sector’s contribution to GDP is expected to grow by 4.3% this
year, up from 3% in 2017, and international growth is once again forecasted to
beat domestic growth.
Technology has gone miles to enable Travel Businesses to overcome
boundaries and barriers. The penetration of sophisticated Travel Software like
QuadLabs XChange has been largely instrumental for the entire Travel Ecosystem
to collaborate and work together efficiently, to craft a wholesome experience
for your end customers (travellers).
GLOBALIZATION - Bringing the world
closer together
Limitations due to distance has been overcome. This means that not only
can they collect or share content with distributors or suppliers based in any
corner of the world easily, but also close in on overcoming obstacles owing to
lingual, cultural and geographical boundaries. This empowers Travel
Agencies and Businesses to acquire & manage inventory from various
suppliers around the globe and offer that inventory at a better price.
COMMUNICATION - Any time – any place
Technology enables Travel Businesses to simultaneously communicate with
all external and internal public regardless of their location and time zone.
This has helped information to be processed and transferred faster across the
web of their network and connections round the clock. All this data is
accessible at any time, at any given place allowing Travel Businesses the flexibility
and efficiency to conduct business with ease.
SATISFACTION - Customer is king
The Tourism Industry today, relies primarily on Technology to conduct
business, streamline processes and increase profitability. Companies like
QuadLabs empower Travel Businesses to successfully promote and sell services
and products to fulfil the demands, needs and desires of end consumers
(travellers).
So, let’s have a quick glance at some of the advantages of Adopting
Travel Technology
1.
Visibility
There is no doubt that listings with OTAs increase the visibility of
your business. Technology provides a platform for smaller operators to become
visible to an enormous new market. Even with a beautiful, functional, SEO
optimised website you would be hard pushed to reach the wider market through
your own efforts alone. Listing with the OTA’s enables you to reach
beyond “those already in the know”, to reach customers at a global scale.
And it really doesn’t get much bigger than that.
2. It’s easy!
One of the main reasons customers use OTAs are because they offer them a
huge choice whilst at the same time simplifying things for them; allowing them
to compare relevant accommodation side by side. For many customer’s price
will be an important component of this comparison, but it will not be the only
factor.
For some providers this comparison will be quite threatening, but when
taken as an opportunity to stand out and highlight the things that make your
accommodation special, it can be a great shop window for your business. While
there is an assumption that hotels listed on these sites are solely competing on
price, consumers are also looking for best value: Quality, location and service
are all important influencing factors.
3. Peer validation
and recommendation
OTAs enable customers view reviews and get a feel for the hotel from a
customer perspective, giving them confidence to book
Hotel guests review websites before booking a hotel, and many of them
say that the opinions of others influence their choice of hotel it is clear
that consumers are looking for validation of their choices before making their
booking. You can use the reviews to develop your product and service
further, and to respond to customers directly about any issues. OTAs make
it easy for guests, past and future to book with confidence.
Use them for the profile they can give to your business, but don’t rely solely on them to keep delivering new customers. Developing your marketing and customer retention plans to encourage the 1st time visitors to book direct with you on subsequent trips, will improve the profitability of these guests and their lifetime value to your business.
Apart from these adapting Travel technology also helps in the following manner.
1. Technology or Software offers the possibility of expansion,
collaboration and flexibility for Travel Businesses.
2. Business is characterized by the implementation of different online
booking software into existing business systems of Travel Agencies, Hotel
Chains, Airlines, Car Rental Companies and other products in Travel industry.
3. Operation and distribution costs are decreased.
4. Technology allows high-quality and effective market research.
5. Travel Technology and Online Travel Software has proven to be a
profitable medium of promoting Tourism and sales.
6. Visualization of Tourism services and products through Multimedia
Technology leaves a lasting impression on potential customers.
7. Increased efficiency of Travel Agencies and Tour Operators by
speeding up communication.
Address:-
QuadLabs
Technologies Limited
720,
7th Floor,JMD Megapolis, Tower B,
Sohna
Road, Sector 48,
Gurgaon
122018, Haryana, India
Phone:+91
124 663 6999
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