Which mobile platforms are used by top internet booking engine companies in travel domain?

Mobile platforms are the ongoing trend in travel technology as all the top online booking engine is using mobile applications in order to attract customers towards their business by giving them the utmost convenience for booking travel products. There are several mobile operating platforms such as Android, iOS, etc., which help the travel domain to keep in touch with potential customers all the time. The fact that a mobile application can spend a greater time with the user than a website has diverted travel companies concentration to mobile platforms. QuadLabs is a dedicated travel technology company that helps travel agencies in building the most appropriate online booking engine application for the different mobile distribution platform.

Benefits of providing travel booking engine through mobile platforms

1.      Provide travel products based on the user’s preference: With travel mobile application, travel agencies can target potential customers by providing them with customized content according to the needs and preference of the customers.

2.      Offer real time features: Travelers can easily find out their geographical location that would allow them to get better recommendations for travel products such as flights, hotels and nearby sightseeing points. The company will be able to provide them real time availability of rooms and flights to enhance their travelling experience.

3.      Send notification easily: With mobile phones, sending and receiving notification have become quite easier, which was earlier limited to emails, banners, etc. Companies can send notifications regarding their latest travel products, offers, discounts and news through notification. This is an effective way to engage with the customer and enhance sales. Push notifications can be sent to the user occasionally and let them aware of the current offers.

4.      Increase customer engagement: It is reported that a customer spend as much as 86% on mobile application as compared to websites. When it comes to travel and tourism, mobile application platforms can help in maintaining a strong relationship with the customer by keeping in touch with them on a regular basis.

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5.      Easy user interface: With a small screen to search and book their travel products, mobile applications gives the user simplified version of a website where they can easily search for their preferred travel products and easily check out towards payment with all the offers automatically assigned. The user can also select his/her preferred language which increases the satisfactory rate.

      Being one of the most respected and award winning travel technology provider in the world, QuadLabs helps travel agencies in developing the most appropriate and sales oriented travel mobile application in various mobile platforms, so that they can target more and more people and increase their sales and productivity by a great margin. Get your travel business mobile app developed quickly and at a very reasonable price.

The Changing Landscape of Travel

Mobile devices were once just pieces of equipment that helped us connect with others. Today, they have become such an integral part of the way we live and breathe — not only do these provide entertainment and an immediate source of information, these have also changed the way we interact with people and the physical environment. Unsurprisingly, this has meant that the way people travel has changed — travellers are now able to discover places they want to go to and interact with the world, be it before, during or after they have gone on their trips. 

It is clear upon analysing planning and booking trends on TripAdvisor that mobile usage continues to rise and shape the future. In India, 60 per cent of Internet users access it via their mobile phone and as Internet users in India continue to grow, this is set to increase substantially in the coming years. Those who use their smartphone to plan or book their travel are the ones we call ‘Connected Travellers’.

Currently, 47 per cent of travellers in India are ‘Connected Travellers.’ This puts India in the 9th place globally for the highest proportion of travellers who are enabled by their mobile devices, leaving highly connected countries like the United Kingdom, Australia and Japan trailing in this category.

And research shows us mobile Apps are becoming a more popular channel for travellers to book their accommodation — TripBaro meter research showed the number of people using a mobile App to book their accommodation doubling from 2014 to 2015, and we anticipate this to continue rising year on year.

Our analysis reveals that those who booked via a mobile App were seen to be habitual users, with one in four (24 per cent) saying they would usually book via this channel. But what was most interesting was that Connected Travellers were twice as likely as global travellers to make travel related bookings via their mobile device. Almost 45 per cent of these savvy mobile travellers also use their smartphones to book activities for their trip, while only 28 per cent of global travellers do so.

The mobile phenomenon has also enabled these ‘Connected Travellers’ to use their smartphones whilst on their trip — turning their devices into real-time travel companions that they can turn to at any point. Forty-four per cent said they brought them on trips to organise themselves more efficiently and even to book accommodations on the go (37 per cent). 72 per cent of these savvy travellers also used their smartphones to search for restaurants; 67 per cent to find things to do and 64 per cent to read reviews. This has given us a powerful way to connect directly with the traveller, delivering more value to both our users whilst on-the go and helping them discover and enjoy the places that they visit, making their trips special. Connected travel will continue to be at the forefront of travel and the industry should continue to look at ways to further enable the travel discovery of this group of travellers. I, for one, am certainly looking forward to all the amazing things that my ‘best friend’ will be able to do for me and my travels in the future.

QuadLabs is a leading travel technology provider, giving tour operators and travel agencies methods to adapt to these travel trends and increase their business’s potential to get higher return on investment.